Tag: "Preneurcast"

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PreneurCast Challenges Business Owners to Take a Closer Look on what Really Generates their Revenue

April 12, 2012 | No Comments


Melbourne, Australia (PRWEB) March 08, 2012

PreneurCast, a marketing and advertising podcast that assists enterprise owners produce strategic action plans to advance their company to the next level, has published their 43rd episode which talks about what the marketing assets really are in ones company.

In this episode, hosts Pete Williams and Dom Goucher have also produced an action step to support entrepreneurs to zone in on the advertising things that are benefiting them the most and to tweak the ones that arent pulling in as much revenue. Pete and Dom also provide a tech tip on how to develop marketers’ e-mail list approach by segmenting their list to be in a position to really target their desired clientele.

To listen to the complete podcast be certain to tune in – http://www.preneurmedia.television/preneurcast/preneurcast-043-marketing-assets/.

Listeners can subscribe to the podcast in iTunes or PreneurMedia.tv. Preneurcast airs every week.

About the PreneurCast Hosts

Pete Williams

Pete is an entrepreneur, internet marketer, speaker and author. At 21, he sold Australias version of the Yankee Stadium, the Melbourne Cricket Ground, for under $ 500. He went on to write a quantity of books (How to Turn Your Million-Dollar Thought Into a Reality, Media Methods for World wide web Marketers, The Ultimate Press Release Swipe File and Its Not About the Product) and create a bunch of firms (Infiniti Telecommunications, On Hold Advertising, Just Headsets and Preneur Group to name a few). Hes also an avid outdoor adventurer. He completed this years Ironman Western Australia in beneath 12 hours.

Dom Goucher

Dom currently lives in a tiny vacation town on the east coast of Spain with his partner, Keavy, and their three kittens: Meg, Mog and Blue. Hes self-employed and has been a Technical Solutions Consultant for Xerox. He has a background in print production and on the web media production, and has been a photographer and technical trainer for creative software such as Photoshop, Illustrator, InDesign, Dreamweaver, Flash and FinalCut. Somewhere in a box, he has a degree in Personal computer Science too. He specializes in ScreenFlow and screencasting, and also does transcription, ebook creation, instruction course design and implementation.





PreneurCast Podcast Takes a Closer Look at Cialdinis Book, “Influence”

April 5, 2012 | No Comments


Melbourne, Australia (PRWEB) March 08, 2012

Entrepreneurs and even salespersons looking for a greater way to market place their items and services or effectively target clientele will get a lot from the most up-to-date edition of PreneurCast. In the newest episode of the advertising podcast, creators Pete Williams and Dom Goucher talk about Cialdinis six weapons of influence and how company owners can use them in their advertising and marketing.

Given the advancement of technology and the world wide web, it shouldnt be a surprise that the very first weapon is social proof. Social proof fundamentally means if someone has bought the item, it should be very good as a result, it is very good adequate for you to acquire.

Second weapon Cialdini says is liking. Folks are a lot more probably to acquire from a person or organization that they really like. Petes assistance: creatively figure out a way to show your character.

Authority is revealed as the third weapon. Individuals are a lot more influenced by authoritative figures. It doesnt matter what sort of organization it is, the truth remains authority is important.

The first three weapons are just a tip of the iceberg. Be confident to tune in and listen to the entire episode where Pete and Dom reveal all six weapons of influence. Later in the show, Pete gives an example of how to use The Marketers Filter employing Twitter as an instance. They also discuss The Marketing and advertising Symphony what it is and how entrepreneurs can use this approach.

To listen to this episode, be positive to tune in – http://www.preneurmedia.television/PreneurCast/PreneurCast041-the-marketers-filter/.

Listeners can subscribe to the podcast in iTunes or PreneurMedia.television. PreneurCast airs every single week.

About PreneurCast Hosts

Pete Williams

Pete is an entrepreneur, world wide web marketer, speaker and author. At 21, he sold Australias version of the Yankee Stadium, the Melbourne Cricket Ground, for below $ 500. He went on to write a quantity of books (“How to Turn Your Million-Dollar Idea Into a Reality,” “Media Methods for Web Marketers,” “The Ultimate Press Release Swipe File” and “Its Not About the Item”) and create a bunch of companies (Infiniti Telecommunications, On Hold Marketing, Basically Headsets and Preneur Group to name a couple of). Hes also an avid outdoor adventurer. He completed this years Ironman Western Australia in beneath 12 hours.

Dom Goucher

Dom currently lives in a small vacation town on the east coast of Spain with his partner, Keavy, and their 3 kittens: Meg, Mog and Blue. Hes self-employed and has been a Technical Solutions Consultant for Xerox. He has a background in print production and on the web media production, and has been a photographer and technical trainer for creative software program such as Photoshop, Illustrator, InDesign, Dreamweaver, Flash and FinalCut. Somewhere in a box, he has a degree in Pc Science also. He specializes in ScreenFlow and screencasting, and also does transcription, ebook creation, coaching course style and implementation.





PreneurCast Podcast Reveals Branding Is a By-Product

March 25, 2012 | No Comments


Melbourne, Australia (PRWEB) March 01, 2012

Is brand recognition essential for business achievement? Is it needed for all entrepreneurs to establish their brand in order to obtain clients? What is branding? Do you market place your brand or your service? In the marketing podcast PreneurCasts latest episode, Pete and Dom have a candid discussion about branding.

Dom shares with Pete that he not too long ago has been shifting his focus from the organization of media production to a bit more of the individual in his own right. His aim now is to focus a lot more on a personal brand versus the item or service hes known for. Dom puts Pete on the spot and asks how to differentiate the two simply because there are some people that are brands and folks that are folks?

Pete doesnt hold back and states this is a rabbit hole with lots of tunnels coming off it. The 1st lesson that Pete shares with Dom is that you cant be everything to everybody or your enterprise will go nowhere. The goal is to be boutique and be identified as the industry leader about the subject you are identified for.

Pete explains what branding is and how it ties in with advertising. Dom has a light bulb moment and ties branding in with the Preneur Hierarchy, which was discussed a handful of shows ago. Listeners are taught how to look at their social media campaigns when it comes to direct response Twitter and Facebook.

One more lesson that is shared with the advertising podcast’s listeners is to look at their current marketing and advertising, make certain that the focus is a call-to-action regarding their item or service, and then to talk about the rewards of their product or service as a cause to take action.

To listen to the full podcast, be certain to tune in – http://www.preneurmedia.television/PreneurCast/PreneurCast-042-branding-is-a-by-item/.

Listeners can subscribe to the podcast in iTunes or PreneurMedia.television. PreneurCast airs each and every week.

About PreneurCast Hosts

Pete Williams

Pete is an entrepreneur, internet marketer, speaker and author. At 21, he sold Australias version of the Yankee Stadium, the Melbourne Cricket Ground, for below $ 500. He went on to write a quantity of books (How to Turn Your Million-Dollar Idea Into a Reality, Media Strategies for World wide web Marketers, The Ultimate Press Release Swipe File and Its Not About the Product) and produce a bunch of companies (Infiniti Telecommunications, On Hold Marketing, Simply Headsets and Preneur Group to name a couple of). Hes also an avid outdoor adventurer. He completed this years Ironman Western Australia in beneath 12 hours.

About Dom Goucher

Dom at the moment lives in a modest vacation town on the east coast of Spain with his companion, Keavy, and their three kittens: Meg, Mog and Blue. Hes self-employed and has been a Technical Options Consultant for Xerox. He has a background in print production and on the internet media production, and has been a photographer and technical trainer for inventive software such as Photoshop, Illustrator, InDesign, Dreamweaver, Flash and FinalCut. Somewhere in a box, he has a degree in Personal computer Science also. He specializes in ScreenFlow and screencasting, and also does transcription, ebook creation, coaching course design and implementation.

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Preneurcast Returns in 2012 Discussing Checklists, Frameworks and Action Plans

February 28, 2012 | No Comments


Victoria, Australia (PRWEB) February 13, 2012

Are you an individual that has been listening to the marketing podcast Preneurcast? Preneurcast podcast show returns with Episode 36 teaching listeners about checklists, frameworks and action plans.

Hosts Pete and Dom reveal the power and positive aspects of utilizing checklists and frameworks in your organization as properly as how you can use high-tech or low-tech options to make them perform for your company.

They are putting entrepreneurs to the job. Pete and Dom dont just think in dispensing details. They know that knowledge is not power unless it is utilized. The action step they have offered to their listeners in the course of this episode is to: Determine a method in your business that could benefit from utilizing a checklist or framework and write out that checklist.

For the folks that are self-motivated and want an extra action step, they have one particular just for you. The bonus action step hosts Pete and Dom have assigned is to go back and listen to Episode 35 to locate out how you can enter our competition and win some of our favourite things from 2011.

To listen to the total podcast -http:// http://www.preneurmedia.television/preneurcast/preneurcast36-checklists-frameworks-and-action-plans/

Listeners can subscribe to the podcast in Itunes or PreneurMedia.television. Preneurcast airs every single week.

About Preneurcast Hosts

Pete Williams

Pete is an entrepreneur, internet marketer, speaker and author. At 21, he sold Australias version of the Yankee Stadium, the Melbourne Cricket Ground, for under $ 500. He went on to write a quantity of books (How to Turn Your Million-Dollar Thought Into a Reality, Media Tactics for Net Marketers, The Ultimate Press Release Swipe File and Its Not About the Item) and produce a bunch of companies (Infiniti Telecommunications, On Hold Advertising, Basically Headsets and Preneur Group to name a few). Hes also an avid outdoor adventurer. He completed this years Ironman Western Australia in beneath 12 hours.

About Dom Goucher

Dom presently lives in a modest holiday town on the east coast of Spain with his partner, Keavy, and their 3 kittens: Meg, Mog and Blue. Hes self-employed and has been a Technical Solutions Consultant for Xerox. He has a background in print production and on-line media production, and has been a photographer and technical trainer for creative software program such as Photoshop, Illustrator, InDesign, Dreamweaver, Flash and FinalCut. Somewhere in a box, he has a degree in Computer Science too. He specializes in ScreenFlow and screencasting, and also does transcription, ebook creation, coaching course design and implementation